Founder + Chief Creative Officer   

Meet Julie, the fearless leader of Dear Kate. This self-proclaimed Southern Belle (originally hailing from Kentucky!) is serious about Dear Kate underwear. As a child, Julie fell in love with selling things that make women feel good after she sold 10,000 boxes of Girl Scout cookies. Julie went on to study chemical engineering at Brown University. And even though she says the word “super” more than any chemical engineer we know, she still manages to come up with kickass fabric that rocks our Dear Kate designs. Julie believes that putting on a pair of amazing underwear in the morning is super important - and trust us, she knows underwear. 


Chief Executive Officer

Meet HongJoo. Born in Seoul, and raised in NYC, HongJoo studied Management Science at MIT and completed her MBA at INSEAD. Having switched careers from finance to fashion late in the game, HongJoo is always up for trying something new. Completely inspired by Julie, the amazing products and brand mission to "give women the CONFIDENCE to do anything... with apparel that’s up for the CHALLENGE", HongJoo jumped at the opportunity to join Dear Kate! Bubbly by nature and obsessed with animals of all shapes and sizes, HongJoo hopes to build an animal sanctuary in her retirement.


Operations Director

Meet Heidi, a proud Minnesota native who after working in the fashion industry for over a decade has found a perfect fit at Dear Kate. In her spare time she can be found "resting" at her cabin in the woods, designing her own knitted sweaters, making her own yarn, and cooking up a storm.


Marketing + Creative Manager

Meet Isabella. Born in New Jersey, Isabella studied environmental studies and visual arts at Brown University. Inspired by Julie's energy and enthusiasm after hearing her speak, Isabella couldn't imagine any other job for her. Isabella is passionate about girl power, thoughtful design, and a good haircut.  Her weekends are typically filled with adventures in pickling, poetry writing and attempts at getting her Julia Child on.


Marketing + Customer Experience Coordinator

Meet Sarah. Raised in the Keystone State (Pennsylvania!), Sarah's diverse interests led her to study classics at Dickinson College. A feminist who loves anything made by women, for women (and in the USA!), when Sarah found out about Dear Kate she literally threw away all of her other underwear and has been a diehard groupie ever since. Crafty by nature, Sarah is a DIY guru in and out of the office and always wears her Dear Kate undies for inspiration.